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I have long been a fan of John Lewis for its variety, great service and good value.

Now I love them even more: they have introduced a boutique area into their larger stores (Oxford Street, Nottingham and  Peter Jones).  This new concept area is called Curated.  As the name suggests, this holds hand-picked items from a number of smaller and up-an-coming designers.  This includes, for now, Muubaa, Avoca, Pyrus, Paul and Joe Sister and Charli.

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Posted as part of Frixxtext’s Tagged L challenge.

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